June 16th 2011, Lastolite Limited, the world’s leading manufacturer of backgrounds and lighting control systems for the photo, video and cinema industry, has announced they are to be the UK distributor for the SMDV Flash Wave III.

The new Flash Wave III is a compact radio slave system for wireless triggering of cameras, speedlite, and studio flash units. The Flash Wave III provides sixteen individual radio frequency channels on a 2.4 GHz frequency band. A compatible shutter release cable allows you to remotely trigger your camera using a two step triggering button. This allows you to activate your camera from sleep mode as well as perform auto focus.

The Flash Wave III has a built in hotshoe, and also comes with a number of accessories including a PC Sync, 3.5mm mini jack cable and 3.5 – 6.3mm converter. The Flash Wave III is compatible with both studio heads and battery operated flash and offers sync speeds up to 1/250sec.

Main Features and Benefits

1. Sixteen individual radio frequency channels
2. Sync speeds up to 1/250sec
3. Includes a PC Sync, 3.5mm mini jack cable and 3.5 – 6.3mm converter

Pricing and Availability

The Flash Wave III is available now at SRP £125.00 inc.

For stockist information, please see: http://www.lastolite.com/distributors.php
Email: sales@lastolite.com
Telephone: 01530 832570

The Joe McNally Skylite Kit contains a standard Lastolite 1.1m x 1.1m aluminium frame plus a new ‘slide on’ 2 stop diffuser panel. A telescopic crossbar assembly is also included which can support the Skylite frame and up to 4 flashguns on sliding show mounts which can be spaced apart or grouped together. The fully adjustable crossbar allows you to select the angle of the flashguns and their distance from the diffusion panel. The assembly easily attaches to a standard light stand (not included) making it an extremely versatile shoot through panel for strobists.

Main Features and Benefits

1. Aluminium lightweight frame
2. Attach up to 4 flashguns
3. Fully adjustable

Pricing and Availability

The Joe McNally Skylite is available now at SRP £290.00 inc.

For stockist information, please visit www.lastolite.com
Email: sales@lastolite.com
Telephone: 01530 832570

About Joe McNally

Joe McNally is an internationally acclaimed photographer whose career has spanned 30 years and included assignments in over 50 countries. Joe was listed by American Photo as one of the 100 Most Important People in Photography and described by the magazine as ‘perhaps the most versatile photojournalist working today’. He has been honoured as a member of Kodak-PDN Legends Online as well as being a Nikon Legend Behind the Lens. In 2010 he was voted as one of the 30 most influential photographers of the decade in an industry wide Photo District News survey.

The Joe McNally 90cm TriGrip system features a 2-stop diffuser panel, a TriFlip reflector sleeve and a window mask sleeve. The reflector sleeve simply slides over the diffuser panel to create a bounce reflector, whilst the second sleeve is all black with a 54cm x 38cm cut out window opening to create a rectangular shoot through panel for battery operated flashguns. Two additional black panels are also included with this sleeve which can be used to alter the size and shape of the window to control how much and where the light falls on the subject.

Main Features and Benefits

1. Can be held with just one hand
2. Use as a reflector or a diffuser
3. Shoot through mask for ultimate control

Pricing and Availability

The Joe McNally TriGrip is available now at SRP £130.00 inc.

For stockist information, please visit www.lastolite.com
Email: sales@lastolite.com
Telephone: 01530 832570

About Joe McNally

Joe McNally is an internationally acclaimed photographer whose career has spanned 30 years and included assignments in over 50 countries. Joe was listed by American Photo as one of the 100 Most Important People in Photography and described by the magazine as ‘perhaps the most versatile photojournalist working today’. He has been honoured as a member of Kodak-PDN Legends Online as well as being a Nikon Legend Behind the Lens. In 2010 he was voted as one of the 30 most influential photographers of the decade in an industry wide Photo District News survey.

The Joe McNally UpLite Kit is similar to the standard Lastolite UpLite ‘cool tone’, but has the added extra of including a 2 stop diffuser panel. The standard UpLite configuration can be used as an adjustable bounce reflector, however the additional diffuser panels turns the UpLite into an even more versatile product. By replacing the top reflector panel with the diffuser panel, and shooting one or more flashguns through the panel you will have a fully controllable diffused fill light.

Main Features and Benefits

1. Self supporting reflector/diffuser panels
2. 30 to 80 degrees positions
3. Ideal for outdoor use
4. Waterproof base bottletop

Pricing and Availability

The Joe McNally UpLite is available now at SRP £170.00 inc.

For stockist information, please visit www.lastolite.com
Email: sales@lastolite.com
Telephone: 01530 832570

About Joe McNally

Joe McNally is an internationally acclaimed photographer whose career has spanned 30 years and included assignments in over 50 countries. Joe was listed by American Photo as one of the 100 Most Important People in Photography and described by the magazine as ‘perhaps the most versatile photojournalist working today’. He has been honoured as a member of Kodak-PDN Legends Online as well as being a Nikon Legend Behind the Lens. In 2010 he was voted as one of the 30 most influential photographers of the decade in an industry wide Photo District News survey.

The Joe McNally TriFlash is the latest addition to Lastolite’s successful TriFlash range. Joe’s version of this product features unique rotating shoe mounts which allow you to position flashguns so that the IR receiver on the guns is always pointing to camera position, ensuring reliable off camera flash triggering, particularly in bright conditions.

Main Features and Benefits

1. Attach up to three flashguns
2. Rotating show mounts
3. Screw locking

Pricing and Availability

The Joe McNally TriFlash is available now at SRP £65.00 inc.

For stockist information, please visit www.lastolite.com
Email: sales@lastolite.com
Telephone: 01530 832570

About Joe McNally

Joe McNally is an internationally acclaimed photographer whose career has spanned 30 years and included assignments in over 50 countries. Joe was listed by American Photo as one of the 100 Most Important People in Photography and described by the magazine as ‘perhaps the most versatile photojournalist working today’. He has been honoured as a member of Kodak-PDN Legends Online as well as being a Nikon Legend Behind the Lens. In 2010 he was voted as one of the 30 most influential photographers of the decade in an industry wide Photo District News survey.

The Joe McNally Ezybox Hotshoe is a new addition to Lastolite’s highly acclaimed softbox range for battery operated flashguns. Unlike the existing range of Ezybox Hotshoe softboxes, the Joe McNally version features a white interior which offers a softer, creamier level of diffusion. This softbox features two removable diffusion layers and is compatible with other Softbox accessories such as Grids and the Creative Mask Strips.

Main Features and Benefits

1. Adjustable bracket for different sized flash guns
2. Inner and outer diffuser
3. White interior

Pricing and Availability

The Joe McNally Ezybox is available now at SRP £100.00 inc.

For stockist information, please visit www.lastolite.com

Email: sales@lastolite.com

Telephone: 01530 832570

About Joe McNally

Joe McNally is an internationally acclaimed photographer whose career has spanned 30 years and included assignments in over 50 countries. Joe was listed by American Photo as one of the 100 Most Important People in Photography and described by the magazine as ‘perhaps the most versatile photojournalist working today’. He has been honoured as a member of Kodak-PDN Legends Online as well as being a Nikon Legend Behind the Lens. In 2010 he was voted as one of the 30 most influential photographers of the decade in an industry wide Photo District News survey.

The Triflector Speed-Lite is the ultimate beauty lighting accessory for Ezybox Hotshoe users. The Triflector Speed-Lite stand incorporates a clever overhead arm to support the Ezybox Hotshoe which alleviates the need for a separate, expensive boom arm stand. The three reflective panels allow the photographer to position the light exactly where it is needed and achieve distinctive catchlight.

Main Features and Benefits:

• For use with Hotshoe Flashguns only
• All in one portable system
• Compatible with the Ezybox Hotshoe
• Assembles in minutes
• Includes carry case

Pricing and Availability:

The Triflector Speed-Lite is available now at SRP £265.00 inc.

For stockist information, please visit www.lastolite.com
Email: sales@lastolite.com
Telephone: 01530 832570

UK, 21st March 2011 – JP Distribution, the exclusive UK distributor for Westcott – one of the world leaders in professional photography and video lighting equipment – has announced the new range of Modern Vintage Backgrounds.

Take a step back in time with these high-quality fabrics representing the timeless look and feel of past eras.

Westcott is proud to announce the newest collection of backgrounds to hit the market. The collection includes a theme of vintage looking backgrounds with a modern twist. Each background is constructed of extra-heavy matte fabric ensuring years of quality without reflections. The patterns on each of the backgrounds are embossed in thick velour. Each background is designed with a 4in. pole pocket along one 9′ edge for easy hanging. From senior and family portraits to classical weddings, this timeless look will be a favourite for years to come.

These backgrounds also offer the perfect back-drop fort he current trend in Boudoir photography.

The background collection contains backgrounds from many different colors. Onyx is a black-on-black. Pasha is a brown-on-teal. Regency is a black-on-gray. Ornate is a red-on-black. Bisbee is a gold-on-black and Kingsley is a black-on-white. Each name was chosen from a contest held online. The winners were given the background that name was chosen.

Each Modern Vintage Background (#5501, #5502, #5503, #5504, #5505 & #5506) sells for £115.00 inc VAT.

Please contact Johnsons Photopia for your nearest dealer on 01782 753304 or e-mail info@johnsons-photopia.co.uk

UK, 21st March 2011 – JP Distribution, the exclusive UK distributor for Westcott – one of the world leaders in professional photography and video lighting equipment – has announced the new range of Parabolic Umbrellas from Westcott.

We are excited to announce the launch of three new parabolic umbrellas to the Westcott line – White Diffusion, Silver and White/Black. Each umbrella is 7’ (2.2m) and weights only 2.5 lbs (1.13kg). These parabolic umbrellas are constructed using 16 durable fiberglass ribs composite that offer added strength and durability over standard steel or aluminum frames. The custom-designed center umbrella shaft is engineered with double the thickness of most umbrella shafts. This durable shaft has a standard 7mm tapered tip that fits into most photography equipment.

• The 7′ White Diffusion Parabolic Umbrella (#4632) is an ideal solution for diffusing large areas of harsh light.
• The 7′ Silver Parabolic Umbrella (#4633) offers maximum light reflection.
• The 7′ White/Black Parabolic Umbrella (#4634) offers a white interior that softens and broadens bounced light with a solid black backing to eliminate any potential for back spill light.
• All come standard with a heavy-duty nylon carry case with shoulder strap. It is lightweight and ideal for travel.

Each umbrella (#4632, #4633, #4634) has a very competitive SRP of £110 inc VAT

Please contact Johnsons Photopia for your nearest dealer on 01782 753304 or e-mail info@johnsons-photopia.co.uk

The new Hotrod Octa Softbox is for use with battery operated flashguns. The simple assembly means that the flashgun simply slides into a shoe mount attached to the adapter plate.

The Octas are available in two different sizes and feature an inner diffusion panel and adapter plate with rods which supports the weight of the softbox.

Main Features and Benefits:

• Octa box for an alternative catchlight
• Simple assembly
• Slide on shoe mount for flashgun

Pricing and Availability:

Available in two sizes – 70cm and 90cm, the Hotrod Octa Softbox is available now at SRP £150 and £168 inc.

For stockist information, please visit www.lastolite.com
Email: sales@lastolite.com
Telephone: 01530 832570